Category Archives: Metaverse Marketing

Understanding CPC and CPM in Digital Marketing: A Beginner’s Directory

Understanding CPC and CPM in Digital Marketing: A Beginner's Directory

In the realm of digital marketing, navigating through the myriad of acronyms and terms can be daunting for beginner advertisers. Two of the most fundamental metrics that you’ll encounter are CPC (Cost Per Click) and CPM (Cost Per Mille). Understanding these terms is crucial for effectively managing and optimizing your advertising campaigns. Here’s a breakdown […]

Car parts shopping and the Metaverse: How to prepare your brand for the future.

Metaverse Automotive Marketing

Let’s be honest, as car guys we are in love with all things tech and future related.  The movie “Back to the Future” groomed us as kids, 2004 saw the dawn of automotive digital technology as commonplace options ( There’s navigation and bluetooth in most cars from 2004 and up: 2016 companies like Volkswagen added […]